Pharma conference will be first to use ADNEC’s new flexible meeting solution

Abu Dhabi’s premier conference and exhibition venue ADNEC is developing its Hall 4 to provide a fully flexible conference space following consultation with clients. With in-built AV capability and acoustic panelling, the new conference facility will offer 3,607 sq m of space with a ceiling height of 6.5m. It will be able to accommodate 3,000 delegates for large events and can be easily sectioned into either two or three standalone spaces.

The first client to use the new space will be the International Pharmaceutical Federation (FIP). Says Carola van der Hoefl, COO & Congress Director, FIP: “When we visited ADNEC for the first time in 2015, we were impressed by the location. We were told that there were plans for partitions in Hall 4. For FIP and also other international associations this was very welcome as it gave us more possibilities.

“Now we are able to have Hall 4 for our Opening Ceremony, the big Plenary Session and still use it for our parallel sessions because it is easily split into different rooms. By doing this it will make our congress more compact and easy to navigate around.

“FIP is the global body representing pharmacy and pharmaceutical sciences. Through our 140 national organisations, academic institutional members and individual members, we represent over four million pharmacists and pharmaceutical scientists around the world. Every year we organise our annual congress and this year the 79th FIP World Congress of Pharmacy and Pharmaceutical Sciences will take place in Abu Dhabi. Our congress is of the size that it fits best in ADNEC.

“Together with our host, the Emirates Pharmacy Society, we chose Abu Dhabi as it is the capital of the UAE. For FIP this is an important congress as it is the first time we are meeting in this region. We are looking forward to welcoming at least 3,500 participants from all over the world.”

The new facilities will include three audio systems, microphones and cabling together with three projectors, screens, lighting as well as three stages to ensure that each of the sections has stand-alone capacity. Hall 4 is in close proximity to Conference Rooms A and B as well as Restaurant 76, which will maximise the conference offering at ADNEC. The launch will coincide with several other high profile conferences including the World Energy Congress, the World Road Congress and the World Congress of Endourology.

Says ADNEC’s Acting CCO Khalifa Al Qubaisi: “Following consultation with clients about their requirements for additional conference space and breakout rooms, we are delighted to have been able to adapt our current facilities to supply the flexible and well-equipped spaces they need. The new development of Hall 4 extends our conference offer to include more fully flexible areas that will assist many events looking for large, closely situated event space.”

Abu Dhabi has long been building for the future. The emirate has invested heavily into its knowledge economy, identified sectors for growth and encouraged partnerships with business, innovation and education. The new facilities at ADNEC have been designed to boost Abu Dhabi’s position on the global map as a hub for regional and international conferences and events.

ADNEC sits at the heart of the UAE’s events infrastructure in Capital Centre. It offers an interconnected event destination with six on-site hotels providing c.2,000 rooms from three to five-star, and is a 15-minute transfer from Abu Dhabi International Airport. The venue is a true one-stop-shop for event planners with exceptional in-house catering and production services from Capital Hospitality and ADNEC Services.