When you are one of the top revenue producers for The Aditya Birla Sun Life Insurance (ABSLI), you can expect to be rewarded royally. And this year was no exception. The ABSLI company took their best performers and their partners and children on a spectacular trip to Singapore for their Million Dollar Round Table Convention (MDRT) in October at Swissotel, The Stamford, Singapore.
The remarkable three-day event was attended by more than 550 guests including the managers and advisors of the company and was held at the Fairmont Ballroom. The event was executed by Maximus MICE and Media Solutions.
The Million Dollar Round Table is a premier association of finance professionals with an international independent membership of more than 62,000 of the world’s leading life insurance and financial services professionals from more than 500 companies in 69 countries. Maximus successfully handled all aspects of the event including experience design, collaterals, branding, set and stage design, entertainment and hospitality – creating a surreal experience for the guests of ABSLI.
Beginning with a grand welcome into the city, filled with Singaporean flair, the check-in to the hotel had the traditional Chinese drummers greeting the guests with a rousing performance.
The gala night was designed to celebrate the talent and excellence in performance of the company’s advisors and the MDRT Convention was arranged as a resplendent celebration that awed the guests throughout the evening’s programme. The event began in the pre-function area and included elements like a levitation artist, mirror man and two unique photo booths along with a balloon sculpture artist for the children.
Being an event that was attended not just by the advisors, but also their families, inclusive segments were added throughout, such as calling upon the children to perform the Indian National Anthem and the Aditya Birla Capital anthem. A personal touch was introduced by the ceo and cdo who gave the children gifts, individually, after their performances on the stage.
Hosted by well-known anchors Gunjan Utreja and Dilruba Pandey, a harmonious arrangement of some of the finest performances included the authentic Singapore LED Lion act, LED water drummers to act by the Urban Drummers Group and Light Butterfly act to establish a touch of elite elegance and a glamorous experience for the guests.
ABSLI’s ceo Pankaj Razdan and cdo Parag Raja were present and interacted with the advisors and spoke inspirationally about their insights.
Since the theme of the convention was to fortify a unique experience that made the participants feel like millionaires along with recognising their efforts, the event also hosted an awards night with over 300 awards spanning across various categories.
Each of the winners was called up on stage to receive their respective awards creating a picture perfect moment of pride for their families. The emcees rocked the crowd and the famous Singaporean acts won their hearts over. As the night progressed, the DJ was called in, who turned the event into one electrifying affair.